List Building Program

Squeeze all the juice from your marketing spend

If you are spending money on any marketing you really should be doing list building.

Spending money to drive leads to your website without addressing prospects who are not immediately ready to buy is a sin.

Today the Internet is utilized for shopping and if you are not capturing leads during this stage of the buyer's journey you are losing the opportunity to build rapport, which means you are missing out on sales.

Think about it, you are paying to get prospects but if there is no list building strategy is in place you really are not doing marketing. So, until you list build, message, engage and deliver content to potential customers, your digital Internet marketing is operating with serious handicaps.

This is all fixable

Our list building packages provide all you need. From strategy to tactics and reporting, you obtain a complete program to establish communication with online shoppers and turn them into valued customers.

Select the right package for your needs and budget. You can grow the package upon demand to scale up your engagement.

Jump down the page to see our four list packages

Lead Forms

Appropriately placed and designed to maximize lead conversion.

Email

Deliver your message directly to those who are shopping.

Blogging

Build consistent brand, reputation, and interested in your dealership. Blogging is a key component to being ranked by Google.

Social Postings

Just like blogging, this is a strong component in Google ranking. We build your presence where shoppers are.

Unique High Valued Content

Appropriately placed and designed to maximize lead conversion.

Google PPC

We target high-traffic, hard to SEO rank keywords to assist in lead conversion and list building.

Social Remarketing

After contacts are identified we reinforce your branding on social networks.

Monthly Reporting

You will have a clear understanding of the activity and results you are receiving.

Facebook Advertising

We leverage Facebook's powerful demographic and targeting data to keep your dealership in front of both known and potential shoppers.

Strategic Reviews

This review allows us to analyze and weigh the right blend for you and actions that can be taken across all efforts to maximize results. We ensure that the tactics match the strategy of list building. Many components are analyzed that would get addressed in no other fashion. This is done by our Sr. Marketer.

List Building Packages

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	Level 1: Basic	Level 2: Basic Plus	Level 3: Standard	Level 4: Advanced
	Smart Lead Forms(exit intent, opt-in, plus 2 other types if appropriate)
Smart Lead Forms (exit intent, opt-in, plus 2 other types if appropriate)	✔	✔
	Advanced Smart Lead Forms(customized messages – up to 6 different form types)
Advanced Smart Lead Forms (customized messages – up to 6 different form types)			✔	✔
	Email Promos and Blog Posts
Email Promos and Blog Posts	✔	✔	✔	✔
	Email Segmentation and Messaging
Email Segmentation and Messaging		✔(1)	✔(2)	✔(2)
	Basic Blog Posts
Basic Blog Posts	✔(2)	✔(2)
	Advanced Blog Post for Traffic
Advanced Blog Post for Traffic			✔(5)	✔(6)
	Basic Social Posting on 1-2 social channels
Basic Social Posting on 1-2 social channels	✔(12)
	Advanced Social Posting on 1-2 social channels
Advanced Social Posting on 1-2 social channels		✔(24)	✔(28)	✔(32)
	Valued Content Construction (1 per quarter)
Valued Content Construction (1 per quarter)		✔	✔	✔
	Google Pay Per Click targeted static campaign with monthly reviews and tuning with quarterly reports (Maximum of 7 keywords and 2 campaigns)
Google Pay Per Click targeted static campaign with monthly reviews and tuning with quarterly reports (Maximum of 7 keywords and 2 campaigns)			✔
	Google Pay Per Click Dynamic Campaigns with weekly tuning reviews and monthly reports (Maximum of 17 keywords and 3 campaigns)
Google Pay Per Click Dynamic Campaigns with weekly tuning reviews and monthly reports (Maximum of 17 keywords and 3 campaigns)				✔
	Google Remarketing Campaigns with weekly tuning reviews and monthly reports
Google Remarketing Campaigns with weekly tuning reviews and monthly reports				✔
	Social Remarketing List Campaign
Social Remarketing List Campaign				✔
	Basic Paid Social Facebook Advertising (1 maintenance, tuning, review and management session per month)
Basic Paid Social Facebook Advertising (1 maintenance, tuning, review and management session per month)		✔
	Advanced Paid Social Facebook Advertising (3-4 maintenance, tuning, review and management sessions per month)
Advanced Paid Social Facebook Advertising (3-4 maintenance, tuning, review and management sessions per month)			✔	✔
	Monthly Reporting
Monthly Reporting		✔	✔	✔
	Strategic Marketing Reviews (4 over year - initial review plus three others)
Strategic Marketing Reviews (4 over year - initial review plus three others)		✔	✔	✔

*Numbers in brackets indicate number of items delivered per month.

**Advertising spend on Paid Social and Google PPC is unique for each customer, and will be an additional cost not included in the package pricing.

***Contact us for paid program spend that is above $10k per month.

****Pricing does not include any required software (e.g. OptinMonster and MailChimp or iContact for email).