Services:
Email Marketing

Email Marketing: Still One of the Most Effective Channels

Email has been one of the most effective marketing methods for years. Sending one-off emails is fine for sales and other staff but using email as part of your marketing systems requires a process approach.

Want Email Engagement Rates That Are 2-10x ABOVE Average?

We have implemented our email solutions for multiple clients that are seeing tremendous results. While typical industry email open rates average around ~15% and click thru rates (CTRs) average around 1.5% our emails perform in the ~35% open rate range with CTRs of ~11%.

Here's just one of our client's results for their email nuture.

Our process-oriented approach combines best practices to deliver more engagement, rapport, and sales-ready leads than any other method available.

Here's How It Works

We assist dealerships in building email solutions that are a process-based solution that includes these key concepts:

Engaging value content-centric to achieve opt-ins
Focus on the Buyer’s Journey
Multiple methods of engagement (phone, forms, email, etc.)
Repeated opportunities to engage
Automated rapport building emails
Sending drip emails (blog content)
Segmented audiences
Consistent messaging
Incentives for action

A complete solution for dealership email marketing focuses on how buyers shop

By constructing quality content that assists buyers and then providing subsequent value-added educational emails, your brand will stand head and shoulders above your competitors. You will be seen as a helpful and reliable dealership that is capable of assisting the buyer for years to come.

There are many benefits to our model including:

Search engine and digital marketing value
Building lasting rapport
Better educated customers
Customers prepared for purchase (financing in place)
Faster sales process
Aligning to how customers want to engage with dealerships (online methods)
Hands-free, tune-able, and predictable customer education process
Ongoing messaging by leveraging your blog

Let's Start Your Content Marketing Nuture Email and Build A Continual Pipeline of Sales Ready Leads!

Services: Email Marketing