Out with the OLD…         in with the NEW!!

I happen to love the new changes Facebook has made to their Fan pages.  This includes giving you the ability to add a “cover” photo to the top of your Fan page.  Since it’s the first thing visitors see when they visit your Fan page, it’s a great area to WOW them with a unique high quality, eye-catching image that really represents your page and what you can offer them.  This image might be of your location, your team, a specific product you carry that’s popular right now, happy customers using your product(s), etc.

This is new to everyone with a Facebook page, so try out various cover photos on your page, maybe on a bi-weekly or monthly time frame, and see which image or types of images get the most response from your Fan page visitors.  There’s no right or wrong here.

There are a few rules that Facebook has outlined in their Help Center for your cover photo, including:

• Must be at least 399 pixels wide
• Can’t contain price or purchase information, such as “40% off” or “download it at our website”
• Can’t contain contact information, such as website address, email, mailing address or other information intended for your Page’s About section
• Can’t contain references to user interface elements, such as LIKE or SHARE, or any other Facebook site features
• Calls to action, such as “get it now” or “tell your friends” are not allowed

Keep in mind that all cover images are public, so anyone visiting your Facebook page will be able to see them.

My team updated our Facebook Fan Pages with cover photos and I wanted to share them with you:

RVUSA.com:  https://www.facebook.com/RVUSA
RVCanada.com:  https://www.facebook.com/RVCanada
TrailersUSA.com:  https://www.facebook.com/TrailersUSA
HorseTrailersUSA.com:  https://www.facebook.com/Horse-Trailers-USA#!/pages/Horse-Trailers-USA/207051192646028

If you would like help creating and adding your cover photo to your Fan page on Facebook, let me know.  Any questions, post them here in the comments section and I’ll get right back to you.

Cindy Spencer  🙂

PS – If your Fan page has more than 25 “likes”, you can create a unique username, which shortens the URL to access it.  Note the difference between the HorseTrailersUSA URL and the TrailersUSA URL above.