
How to Get Reviews on Google for Dealerships
If you’re a business owner, you are likely aware that your business needs positive Google reviews. You’ve probably browsed a business’ Google reviews before in an attempt to decide whether to eat or shop there. So, it stands to reason that your dealership needs them too. But how do you get reviews on Google for your dealership without bogging...

Guide to Deciphering Web Stats: Understanding GA4 Reporting and Analytics
In today's digital age, understanding web analytics is a critical component of running a successful business. Digital analytics tools enable you to track your website's performance, analyze user behavior, and gain valuable insights into your audience through reporting. However, simply having access to web statistics isn't enough. It's essential...

Is A Web Designer Holding Your Domain Name Hostage? Here’s What to Do
Far too often lately, we’ve had new customers struggling to transfer their web hosting or website design to NetSource Media. Their previous management company refuses to give them access to their own domain name! Is that even allowed? In short, no. Your business should always own your domain name. Any company that tells you otherwise is not being...

CCPA Compliance Putting Your Business At Risk?
The California Consumer Privacy Act (CCPA) is a law passed by the state of California to give its residents the right to transparency and control over their personal information that is collected and used by businesses. It was signed into law on June 28, 2018, however, it was not effective until January 1, 2020. This means that businesses must...

The Latest in Dealership Website Design Tech: SiteSource 5
If you’re ready to take your dealership website design to the next level, it’s time to meet NetSource Media’s SiteSource 5 platform. SiteSource 5 is our latest innovation in backend website tech that’s transforming the way dealerships do websites. We’ve been pioneers in establishing an online presence for outdoor dealerships since the invention...

Creative Dealership Advertising in 2022 Earns Accolades
NetSource Media’s Dealership Advertising Wins 3 Awards in the 2022 AAF Competition NetSource takes part in the ADDYs, the largest advertising competition in the nation, which is held annually by the North Central Florida American Advertising Federation (AAF). This event offers agencies an opportunity to display their creativity and...

Outsmart Facebook Marketplace Scammers
Know the Signs to Sidestep Facebook Marketplace Scammers The holiday season is in full swing, and its the busiest season of the year when it comes to online shopping. While cyber deals are everywhere, so are cyber crooks. In fact, the festive season brings with it tidings of cybercrime and Facebook Marketplace scammers. Though spam has become...

Is it Time to Do a Hard Refresh?
Are you trying to see your website updates but running into issues? You may be able to fix this problem by doing a hard refresh. While the term, ‘hard refresh’ may not be one you use every day, at NetSource Media, it is one we are very familiar with. Not only do we proactively hard refresh our browsers, but we often help our clients to hard...

Changes to Dealership Facebook Ads in 2022 and 2023
Changes to Facebook Vehicles for Dealers & What You Can DoMay 2023 Update: Two significant updates to this information were released in May 2023. On June 5, 2023, all Classic Facebook Pages will be automatically updated to the New Page Experience. The post had previously stated that the date for this change was TBD. As of April 24,...

Email Marketing Tips for More Sign-ups
Every dealership wants past customers to return for their next purchase and stay loyal for service and parts. How do you ensure that happens? Aside from providing great customer service, one way to keep your company top of mind with past and potential customers is building an email list. It can be a very effective marketing strategy, but how do...

The Deadline to Transition to GA4 in Google Analytics is Fast Approaching
The deadline to transition to GA4, Google's newest analytics platform, is fast-approaching! Google is sunsetting Universal Analytics on July 1st of 2023. If you haven't already set up your GA4 account – Google Analytics 4 – we highly encourage you to do soon. The good news is that if NetSource Media handles recurring digital marketing for you,...

Why You Should Automate Your Dealerships’s Website ADA Compliance
Did you know website ADA compliance is extremely important for your business? If you've been connected with us for any length of time, you’ve probably heard about this more than once. We’re really passionate about making sure all of our clients understand the implications of not being compliant. That's why we include this option on every website...

How to Run Successful Automotive Inventory Ads on Facebook
If you run a dealership of any kind, you NEED to be using Facebook’s Automotive Inventory Ads. When compared against generic paid ads on Facebook, AIA campaigns generated 4x more exposure. You could be missing out on tons of leads and exposure for your business if you're skipping out on these ads. They require some finesse to set them up, but if...

Local SEO Guide: 4 Steps to Boosting Your Google Business Profile
If you're a dealership or other outdoors company with a physical location, local SEO is a must-do! The very best way to have a presence on local searches is through Google Business Profile. As of Jan 2022, Google’s market share is about 86%. Bing comes in at the number 2 spot with less than 8%. Since the majority of searches are happening on...

Why RV Classifieds Matter For Your Dealership
What if your RV dealership could take one simple step to bolster your leads by 20%? Great news: this is completely possible! The key is listing your inventory on RV classifieds. Not just any classifieds site though; the most effective way to get there is by listing on RVUSA. Dealers who list on RVUSA see an average 20% increase in leads compared...