Outsmart Facebook Marketplace Scammers
Know the Signs to Sidestep Facebook Marketplace Scammers The holiday season is in full swing, and its the busiest season of the year when it comes to online shopping. While cyber deals are everywhere, so are cyber crooks. In fact, the festive season brings with it tidings of cybercrime and Facebook Marketplace scammers. Though spam has become...
Is it Time to Do a Hard Refresh?
Are you trying to see your website updates but running into issues? You may be able to fix this problem by doing a hard refresh. While the term, ‘hard refresh’ may not be one you use every day, at NetSource Media, it is one we are very familiar with. Not only do we proactively hard refresh our browsers, but we often help our clients to hard...
Changes to Dealership Facebook Ads in 2022 and 2023
Changes to Facebook Vehicles for Dealers & What You Can Do RV, trailer, powersport, boat and other vehicle dealerships have seen huge website traffic and sales successes from running dealership Facebook ads for years. However, as changes are implemented by Meta and by government agencies, it’s becoming more difficult to run a truly effective...
Email Marketing Tips for More Sign-ups
Every dealership wants past customers to return for their next purchase and stay loyal for service and parts. How do you ensure that happens? Aside from providing great customer service, one way to keep your company top of mind with past and potential customers is building an email list. It can be a very effective marketing strategy, but how do...
The Deadline to Transition to GA4 in Google Analytics is Fast Approaching
The deadline to transition to GA4, Google's newest analytics platform, is fast-approaching! Google is sunsetting Universal Analytics on July 1st of 2023. If you haven't already set up your GA4 account – Google Analytics 4 – we highly encourage you to do soon. The good news is that if NetSource Media handles recurring digital marketing for you,...
Why You Should Automate Your Dealerships’s Website ADA Compliance
Did you know website ADA compliance is extremely important for your business? If you've been connected with us for any length of time, you’ve probably heard about this more than once. We’re really passionate about making sure all of our clients understand the implications of not being compliant. That's why we include this option on every website...
How to Run Successful Automotive Inventory Ads on Facebook
If you run a dealership of any kind, you NEED to be using Facebook’s Automotive Inventory Ads. When compared against generic paid ads on Facebook, AIA campaigns generated 4x more exposure. You could be missing out on tons of leads and exposure for your business if you're skipping out on these ads. They require some finesse to set them up, but if...
Local SEO Guide: 4 Steps to Boosting Your Google Business Profile
If you're a dealership or other outdoors company with a physical location, local SEO is a must-do! The very best way to have a presence on local searches is through Google Business Profile. As of Jan 2022, Google’s market share is about 86%. Bing comes in at the number 2 spot with less than 8%. Since the majority of searches are happening on...
Why RV Classifieds Matter For Your Dealership
What if your RV dealership could take one simple step to bolster your leads by 20%? Great news: this is completely possible! The key is listing your inventory on RV classifieds. Not just any classifieds site though; the most effective way to get there is by listing on RVUSA. Dealers who list on RVUSA see an average 20% increase in leads compared...
Boost Your Local SEO Ranking with Google Business Profile
Local search engine optimization can help your business find its best new customers. Local SEO gets your business in front of potential clients who are already searching for your products or services nearby. Part of this strategy is the optimization of your Google Business Profile. This SEO pushes your business higher in the Local Pack or Map...
Tips for RV Dealers Posting on RVUSA
When listing your dealership's RV inventory online, it's important to optimize your listings to get more leads. A combination of well-written descriptions and plenty of photos can increase the number of people interested in your RV and help it rank higher in searches. To get the most out of RVUSA, NetSource's classifieds website, and other RV...
PPC Advertising Attracts More Quality Customers
With all the different ways out there to spend marketing dollars, you’ve probably wondered if it’s worth it to invest in pay-per-click ads, or PPC for your dealership or outdoor business. While there are plenty of ways to improve your online presence as a recreational vehicle dealer or outdoor outfitter, we’d argue that your marketing budget...
How AIA Campaigns Improve Dealer Facebook Ads
If you're looking to get more qualified leads from Facebook and Facebook Marketplace, then you need to be using Meta's new Automotive Inventory Ads, or AIA campaigns. Gone are the days when anyone could put an ad up on Facebook or post a unit in Marketplace and have it seen. Facebook has changed the way they showcase automotive-based ads, and...
Choosing the Right Social Media for Business Marketing
TABLE OF CONTENTS Facebook Marketing Instagram Marketing LinkedIn Marketing Pinterest Marketing Twitter Marketing YouTube Marketing TikTok Marketing Today, almost every business can benefit from some form of social media presence. When selecting the right social media for business marketing, it’s important to consider a few things. First, there...
Pinterest for Dealerships: A How-To Guide
For those of you who have been on the internet in the past 15 years, you’ve probably heard of Pinterest. It is a great place to discover new websites, innovative ideas and helpful products that can make your life better! Users look to Pinterest as a source of inspiration for an upcoming vacation, home decor or improvement projects, or recipe...