Adventure Travel and RV Industry Grow Together
The connection between adventure travel and RVing is not new for many outdoor enthusiasts. Thanks to the pandemic and recent media focus, outdoor activities as a whole have been rejuvenated in the eyes of most Americans. People looking for adrenaline-pumping adventure parks or peace and quiet in the great outdoors have flocked to RVs and...
Outdoor and RV Dealership SEO Strategy
Showing up in Google search results for rv dealerships or other outdoor industries doesn’t just happen by accident – it takes a carefully crafted SEO strategy. SEO stands for search engine optimization, and it is essential if you want your business to rank high in search results. Gone are the days of Yellow Pages. Search Engine Journal says 90%...
PPC Advertising Attracts More Quality Customers
With all the different ways out there to spend marketing dollars, you’ve probably wondered if it’s worth it to invest in pay-per-click ads, or PPC for your dealership or outdoor business. While there are plenty of ways to improve your online presence as a recreational vehicle dealer or outdoor outfitter, we’d argue that your marketing budget...
Improve Customer Service During Busy Seasons
During any busy season, good customer communication with leads and buyers can be difficult. That said, quality customer service is not impossible. With current employment shortages added to the mix, we realize your dealership is likely running at full speed with staff numbers at half capacity. Luckily, there are multiple ways to modify dealership...
Use Lifestyle Content to Outsmart Facebook
The idea of utilizing lifestyle content to grow a business may seem irrelevant to sales. In the past, it has been ingrained in the minds of many businessmen and women to push products, advertise sales, and deals on social media. Without breaking up your sales content, the overselling can lead to a decrease in your bottom line, making your...
Dealership Digital Marketing Services
Understanding what digital marketing services are offered and how they benefit your dealership is priority number one when choosing a digital marketing agency. With so many companies to choose from, whether it be local or national, details matter. NetSource is your full service, customizable digital marketing agency. Through servicing customers...
Call Tracking Phone Number Benefits
Once upon a time, the phone numbers of every person known to us were kept in the archives of our minds. Phone numbers were another way to brand a business, but not anymore. With the invention of the smart phones, remembering phone numbers is no longer necessary. Using a call tracking phone number, or multiple numbers, your business can drill down...
Guide to Dealership Email List Building
You’ve probably heard someone recommend creating and keeping an email list for business marketing. But what’s the big deal? How do you create an email list, and how will an email list building help grow your bottom line? Dealerships pay for outbound marketing, a website, possibly social media management, and let’s not forget staff payroll. With...
How to Take RV Pictures and Sell More
When buying an RV, consumers look for things such as make, model, floor plan and tow requirements. Now more than ever, consumers are shopping from the convenience and safety of their homes. Potential buyers are looking at the interior and exterior aesthetics shown in your RV pictures. People tend to "eat with their eyes" first. Having high...
Facebook Advertising and Apple iOS 14 Update
How Apple iOS 14 Updates Affect Your Facebook Advertising There are many moving parts in the mainstream media regarding apps, finance, the internet, and other related topics. A large spotlight has been put on Facebook and Apple’s rivalry over user privacy, policies, and how they affect one another. While media may speculate on the affects of...
Digital Marketing Strategy for Dealers
The goal of dealerships is to make sales. The secondary goal is for their customers to complete the buying journey happy, satisfied, and ready to recommend the business to others. When we think about your customers buying journey, we think leads. So what is your marketing saying to your leads? Saying the Right Things at the Right Time The “flow”...
Lost Lead Recovery for Dealerships
Lost Lead Recovery for dealerships is essential because the vast majority of your website traffic is not ready to buy. One study put the number at 96%. What can you do to address lost leads? What is Lost Lead Recovery for Dealerships? Many believe that when website traffic does not convert into a sale it's just garbage traffic. However, that...
ADA Compliance Webinar
Does online ADA Compliance apply to your business? We had a webinar so our Compliance & AI expert could educate us on how to avoid rapidly growing legal actions. Do You Understand the Implications of ADA Compliance for Your Website and Dealership? ADA compliance for websites has been confusing for many dealerships and completely off the radar...
Guide to Dealership Lost Lead Recovery Using Remarketing
How Dealership Remarketing Can Convert Over 80% of Your Lost Website Visitors Would it shock you to know that one study stated that up to 96% of website visitors are NOT ready to buy now? This is something very few dealerships know or are willing to accept. But what if there was a way to stay present and visible to those previous visitors so that...
Dealership Marketing Automation 2020 Guide
How Dealership Marketing Automation Can Convert Over 80% of Your Lost Website Visitors Many shy away from dealership marketing automation because the idea of it is so broad. Thankfully, our program has removed the complexity and kept all of the value. So, let's break down how our exclusive maximum impact marketing automation for dealerships can...